IA is not a just phase of development, it must continue after launch and adapt to user behavior. Don't redesign it, fix it!
School people with the lessons you learned at SXSW.
Add #sxswlesson to your tweets and spread your wisdom far and wide.
School people with the lessons you learned at SXSW.
Add #sxswlesson to your tweets and spread your wisdom far and wide.
IA is not a just phase of development, it must continue after launch and adapt to user behavior. Don't redesign it, fix it!
exactly how this site got done in under a week. launch it, test it, fix it. tell everyone. reply
i think it qualifies as something driven development?
On that note, after I submitted my last comment I looked for the "Way, way more lessons" button above this field, toward the top of the page, not below. But this is fantastic. You guys continue to amaze me at every turn. reply
here here! reply
This is a lesson that would should be preached to clients. IA and adaptation should be an ongoing relationship between clients and their users. So often agencies do a one off site for a client and instantly claim it as a success without the metrics to bac reply
I'm constantly shocked at how few marketers use web analytics effectively. I've considered taking jobs only if I have access to their analytics account and turning them down if they won't plan at least a quarterly review.
speaking of adaptation, maybe change the character limit. :) reply
whoops! Good one, fixed.
Ideas trump strategies any day. The best way to connect with people is to do something. Now. reply
Good thought: Don't redesign it, fix it! reply
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